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In this article, our Privacy and Compliance Analyst, Ross Webster unpacks the publisher privacy conundrum in response to the ICO warnings in the Press Gazette. As a privacy first business, Content Ignite will be sharing more insights on this subject as they unfold over the coming weeks.
https://pressgazette.co.uk/comment-analysis/ico-data-privacy-publishers-2024/
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Content Ignite has developed the Core Web Vitals Hub, a comprehensive tool within its Insights Hub, designed to help publishers monitor, analyse, and optimise these vital metrics.
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Google’s recent decision to abandon its plan to phase out third-party cookies in Chrome marks a significant shift in the company’s approach to online privacy and advertising. In fact, it is a complete U-turn on their position in recent years.
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The Diagnostics Hub is designed to highlight and address issues that can affect monetisation. Leveraging years of experience in ad tech, Content Ignite has developed this tool to detect and remedy problems in collaboration with publishers.
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The Health Score Hub provides an overall assessment of a publisher’s site health through a detailed analysis of key metrics. From tag health to latency and revenue performance, it helps publishers quickly identify areas of concern and take immediate action to enhance site efficiency.
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The Live Reporting feature in Content Ignite's Insights Hub is designed to provide a second-by-second view of your site's key metrics. Whether you're deploying a new site template or adjusting ad configurations, Live Reporting offers the insights needed to ensure these changes yield the desired outcomes.
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The Metrics Hub is your window into the performance of your site and your monetisation activity. From ad delivery stats to revenue and latency tracking, it gives you the insights you need—without having to bounce between platforms or second-guess what’s really going on behind the scenes.
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